The policy continues to be positive, and the product penetration rate continues to increase.

　　 In order to improve energy efficiency, protect the environment, and cope with global climate change, as a new type of energy-saving lighting products with advantages, LED lighting products are the key promotion products of energy-saving lighting in countries all over the world. Previously, due to the higher price of LED lighting products compared with traditional lighting products, its market penetration rate has been at a low level.

As countries around the world increasingly pay attention to energy conservation and emission reduction, the improvement of LED lighting technology and the decline in prices, and the favorable policies of banning the production and sale of incandescent lamps and promoting LED lighting products, the penetration rate of LED lighting products continues to increase in 2017. The penetration rate of LED lighting reached 36.7%, an increase of 5.4% from 2016. By 2018, the global penetration rate of LED lighting rose to 42.5%.

　　2009-2018 global LED lighting penetration rate statistics.

Global LED lighting industry demand continues to be weak.

According to the statistics of the "China LED Lighting Industry Market Outlook and Investment Strategic Planning A nalysis Report" released by the Qianzhan Industry Research Institute, with the implementation of the global energy conservation and environmental protection concept and the support of the industry policies of various countries, the global LED lighting market has remained generally maintained in recent years With a growth rate of more than 10%, as of 2017, the scale of the global LED lighting industry was US$55.1 billion, a year-on-year increase of 16.5%. However, compared with previous years, the growth rate has slowed down, mainly due to the decline in the terminal price of LED lighting products and the decline in the stock of market replacements.

　　 Entering 2018, the growth momentum of the global LED lighting market was weak, and the industry scale reached 62.9 billion US dollars. From the perspective of regional economic performance, in addition to the strong economic recovery of the United States, many emerging economies are facing the negative pressure of recession due to the impact of exchange rate and uncertain factors, including India, Turkey, Argentina and other regions that are experiencing market shock crises. As a result, the growth performance of the domestic market has been weakened. Under the chaos of the overall economy, the lighting market, which is a demand for people's livelihood, has also shown a weak terminal pull.

　　 2012-2018 global LED lighting industry scale statistics and growth.

The development trend of each region is different, and a three-pronged industrial structure has been formed.

From the perspective of the development of various regions around the world, the current global LED lighting market has formed a three-legged industrial pattern dominated by the United States, Asia, and Europe, and has shown that Japan, the United States, and Germany are the industry leaders, followed by T aiwan and South Korea. Since then, China, Malaysia and other countries and regions have actively followed up the distribution of echelons.

　　 Among them, the European LED lighting market continues to grow, reaching 14.53 billion US dollars in 2018, a year-on-year growth rate of 8.7%, and a penetration rate of over 50%. Among them, spotlights, filament lamps, and decorative lamps used for commercial lighting have significant growth momentum.

　　 American lighting manufacturers have brilliant revenue performance, and their main revenue comes from the US market. Affected by the additional tariffs imposed by the Sino-US trade war and the increase in raw material prices, costs are expected to be passed on to consumers.

　　 Southeast Asia is gradually developing in to a very dynamic LED lighting market, thanks to the rapid economic growth of the local area, the large amount of infrastructure investment, and the large population, so there is a large demand for lighting. The penetration rate of LED lighting in the Middle East and Africa markets is rapidly increasing, and the future market potential is still expected.

　　A nalysis of the development trend of the global LED lighting industry in the future.

　　 In 2018, the global economy was turbulent, the economy of many countries was down, and the market demand was weak. The growth momentum of the LED lighting market was weak. However, the global LED lighting industry penetration rate is still further increasing in the context of continued favorable energy conservation and emission reduction policies in various countries.

　　 In the future, with the continuous development of lighting energy-saving technology, the protagonist of the traditional lighting market is changing from incandescent lamps to LEDs, and the extensive application of new-generation information technologies such as the Internet of Things, the next-generation Internet, and cloud computing, smart cities have become an inevitable trend. In addition, from the perspective of market demand, emerging countries in Southeast Asia and the Middle East have strong demand. Looking forward, the global LED lighting market will present three major development trends in the future: smart lighting, niche lighting, and lighting in emerging countries.

　　1, smart lighting

　　 With the maturity of technology and products and the popularization of related concepts, it is estimated that the global smart lighting will reach 13.4 billion US dollars in 2020. Industry and commerce are the application fields of smart lighting. Because of the characteristics of digitalization, smart lighting will bring more new business models and value growth points to these two fields.

　　2, niche lighting

　　Four niche lighting markets, including plant lighting, medical lighting, fishery lighting and marine port lighting. Among them, the U.S. and Chinese markets are rapidly increasing the demand for plant lighting, with plant factory construction and greenhouse lighting demand as the main driving forces.

　　3, lighting in emerging countries

　　The economic development of emerging countries drives infrastructure construction and the increase in urbanization rates. Large-scale commercial facilities and the construction of infrastructure and industrial zones stimulate the demand for LED lighting. In addition, the energy-saving and emission-reduction policies of various countries and local governments, such as energy subsidies, tax incentives, etc., large-scale bidding projects such as street lamp replacement, residential and commercial district renovation, and the improvement of lighting product standard certification are all promoting the promotion of LED lighting. . Among them, the Vietnamese and Indian markets in Southeast Asia have grown rapidly.

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